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    Meet the lovable character winning the hearts of many children around the world. Since its first appearance in 1999, the Gruffalo has become a popular favourite for kids. Making its debut through its iconic book by Julia Donaldson, The Gruffalo quickly became a huge success, followed by an array of merchandise, toys, activities and movies being produced.

    If your little one is a fan of the Gruffalo, or if they haven't met the lovable character yet, introduce him to your little one today. See the exciting Gruffalo range of products at Catch of the Day ( and save!