Armani Exchange Shell Digital Black Stainless Steel Watch AX2952

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Armani Exchange Shell Digital Black Stainless Steel Watch AX2952
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This Armani Exchange Shell all black with some funky blue and purple buttons. This is definitely a different piece from Armani, they have never released this style of watch before. We love it, gives of a cool sporty type vibe while still holding that traditional Armani Exchange styling.

Armani Exchange was launched in 1991. It was released as a more accessible Armani brand with in the Giorgio Armani group. Also well known for there occasionally provocative and distinct ad campaigns. They are inspired by street-chic and dance music, always the lead in fashion and trends. In the early 2000's the Armani Exchange brand ventured in to the watch making industry. They have been creating innovative watch designs to stand out from the rest in the watch industry.