Pure Coconut Oil & Aloe Vera color-protecting hair care shampoo is developed for color-treated, highlighted and damaged hair. Helps maintain hair color, extend color life and restore shine with its special formula. Provides silky softness and easy combing. Does not weigh hair down. Exclusive Herbal keratin formula, with 17 beneficial amino acids and restructing plant proteins derived from Soy and Corn, help restructure and repair the hair providing strength and protection against damage. Paraben and silicone-free. No animal testing.