Everydata : The Misinformation Hidden in the Little Data You Consume Every Day

Everydata : The Misinformation Hidden in the Little Data You Consume Every Day
ISBN: 9781629561011
Publication Date: 5 May 2016

While everyone is talking about "big data," the truth is that understanding the "little data" (stock reports, newspaper headlines, weather forecasts, etc.) is what will help you make smarter decisions at work, at home, and in every aspect of your life.

The average person consumes approximately 30 gigabytes of data every single day, but has no idea how to interpret it correctly. Everydata explains, through the eyes of an expert economist and statistician, how to correctly interpret all of the small bytes of data we consume in a day. Readers will become effective, skeptical consumers of everyday data. Everydata is filled with countless examples of people misinterpreting data - oftentimes with catastrophic results.

About the Author

Dr. John H. Johnson, IV is an expert witness who has testified and consulted in cases involving how one uses and interprets data in a wide range of settings. As CEO and co-founder of Edgeworth Economics--a leading consulting firm with offices in Washington, DC, San Francisco, and Pasadena - John heads a data-driven company that has been featured on NPR, the Washington Post, USA Today, and HuffPost Live. As an economist and statistician, John specializes in teaching people how to be informed data consumers.

He has spoken to audiences at the American Bar Association and the Federal Trade Commission, has taught at Georgetown University, and has been published in numerous books, journals, and magazines. His PhD in econometrics is from the Massachusetts Institute of Technology. Co-author Mike Gluck is an award-winning journalist/marketer who has written for leading organizations and newspapers nationwide. He has led the creation of multi-million dollar advertising campaigns, and has worked with Ti...