The EMyth Revisited by Michael E. Gerber
The totally revised edition of a groundbreaking bestseller first published in 1986 provides information and guidance in starting and maintaining a small business or franchise in the 1990s.
‘Don’t Pay’ is the recommended retail price provided by the supplier or obtained from the manufacturer, or is the recently advertised price for the same product on a different or competing online platform or store. Catch may not have previously sold the product at the ‘Don’t Pay’ price.