Willpower : Rediscovering the Greatest Human Strength

Willpower : Rediscovering the Greatest Human Strength
ISBN: 9780143122234
Publication Date: 28 August 2012

In Willpower, pioneering research psychologist Roy F. Baumeister collaborates with New York Times science writer John Tierney to revolutionize our understanding of the most coveted human virtue: self-control. Drawing on cutting-edge research and the wisdom of real-life experts, Willpower shares lessons for how to focus our strength and redirect our lives.

In what became one of the most cited papers in social science literature, Baumeister discovered that willpower in fact has a physical basis and operates like a muscle: it can be strengthened with practice and fatigued by overuse. Willpower is fueled by glucose, and it can be bolstered simply by replenishing the brain's store of fuel. That's why eating and sleeping-and especially failing to do either of those-have such dramatic effects on self-control (and why dieters have such a hard time resisting temptation).

Yet while there are natural limits to our self-control, these boundaries can be manipulated. We can build our willpower endurance, and Willpower draws lessons from the lab as well as the lives of entrepreneurs, parents, entertainers, and artistsÿ -including David Blaine, Amanda Palmer, Drew Carey, Eric Clapton, Mary Karr, and Oprah Winfrey. Willpower explains how to set realistic goals (there really is a science to the to-list list), how to monitor your progress (so that you can reward yourself often), and how to keep faith even when you falter. Once you esta...